Main Features
The fruit tree
The virtual closet
The eco-shopping assistant
Eco-fashion information
The fruit tree
EVERY CLOTHING ITEM IS A GROWING FRUIT SPROUT
At the beginning it is a sprout, then a flower and finally a fruit.
The more you wear the item, the more the sprout grows.
You can decide the fruit you like.
REWARDS CATALOGUE
You can choose how to spend your lymph
bottles among a catalogue of eco-friendly
rewards.
CHALLENGES
You can gain extra water boosters to make
your plants grow faster by unlocking some
challenges.
The virtual closet
ALL THE INFORMATION ABOUT YOUR PRODUCT
Price to remind you how much you paid
Environmental impact of the production
New value of the item (lymph bottles)
VIRTUAL FASHION CONSULTANT
It keeps tracks of your clothing matches
It reminds you to wear a certain item (e.g. when you are close to a
milestone)
It suggests you new and old items matches
The shopping assistant
A sustainable behavior starts with
your purchasing choices
YOUR PHONE AS A RADAR FOR
SUSTAINABLE CLOTHES
By scanning the NFC chip on the clothes
you can see their ratings in terms of labor
conditions, environment and animal
consciousness.
WATER BOOSTER COLLECTION
Possibility to collect more water for the
tree.
Eco-fashion information
INFO ON SUSTAINABILITY IN THE FASHION INDUSTRY
SUGGESTIONS FOR A RESPONSIBLE BEHAVIOR
WATER BOOSTER